Datenschutzerklärung

Privacy Policy

Last updated: 29 June 2026

Dermz Laboratories Ltd. ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and what rights you have under the UK GDPR and the General Data Protection Regulation (EU) 2016/679 ("GDPR").

By using our website and placing an order through our store, you acknowledge that you have read this Privacy Policy.


1. Data Controller

The controller of your personal data is:

Dermz Laboratories Ltd.
1000 Great West Road, The Mille
Brentford, TW8 9DW
United Kingdom

Email: admin@agelxr.com

If you have any questions regarding this Privacy Policy or the processing of your personal data, please contact us using the details above.


2. What Personal Data We Collect

Depending on how you use our website and services, we may collect and process the following personal data:

  • full name;
  • billing and shipping address;
  • email address;
  • telephone number;
  • order details and purchase history;
  • payment information (we do not store complete payment card details);
  • IP address;
  • browser and device information;
  • website usage data;
  • information collected through cookies and similar technologies.

Providing your personal data is voluntary. However, where certain information is required to process an order, failure to provide it may prevent us from fulfilling your purchase.


3. How We Use Your Personal Data

We process your personal data for the following purposes:

Order Processing

To process your order, accept payment, prepare and deliver products, manage returns and refunds, and communicate with you regarding your purchase.

Legal basis: Article 6(1)(b) GDPR – performance of a contract.


Legal Obligations

To comply with applicable legal obligations, including accounting, taxation and consumer protection laws.

Legal basis: Article 6(1)(c) GDPR.


Marketing Communications

Where you have given your consent, we may send you newsletters, promotional offers and product updates by email.

You may withdraw your consent at any time by clicking the unsubscribe link in our emails or by contacting us directly.

Legal basis: Article 6(1)(a) GDPR.


Website Analytics and Improvement

We use analytics tools to understand how visitors use our website, improve its performance and optimise our services.

Legal basis: your consent where required, or our legitimate interest in improving our website (Article 6(1)(f) GDPR).


Security and Legal Claims

We may process personal data to protect our website, prevent fraud, investigate misuse, and establish, exercise or defend legal claims.

Legal basis: Article 6(1)(f) GDPR – legitimate interests.


4. Who We Share Your Data With

We only share your personal data where necessary for the operation of our business or where required by law.

Your data may be shared with:

  • Shopify Inc. (e-commerce platform);
  • Shopify Payments (payment processing);
  • PayPo Sp. z o.o. (deferred payment services);
  • Apple Pay and Google Pay (payment services);
  • Klaviyo (email marketing platform);
  • Google Ireland Limited (Google Analytics 4);
  • Meta Platforms Ireland Limited (Meta Pixel);
  • courier companies including InPost and DPD;
  • IT service providers and website hosting providers;
  • accounting, legal and professional advisors;
  • public authorities where disclosure is required by law.

All service providers process personal data only to the extent necessary to perform their services and in accordance with applicable data protection laws.


5. International Transfers

Dermz Laboratories Ltd. is established in the United Kingdom.

We also use service providers whose servers or operations may be located outside the European Economic Area (EEA).

Where personal data is transferred outside the EEA, we ensure that appropriate safeguards are in place, including:

  • an adequacy decision issued by the European Commission; or
  • the European Commission's Standard Contractual Clauses (SCCs) or other legally approved transfer mechanisms.

6. How Long We Keep Your Data

We retain personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy or to comply with legal obligations.

Generally:

  • order information is retained for the period required by applicable accounting and tax laws;
  • customer account information is retained until the account is deleted;
  • marketing data is retained until consent is withdrawn or an objection is received;
  • information relating to legal claims is retained until the applicable limitation period expires.

7. Your Rights

Under applicable data protection laws, you have the right to:

  • access your personal data;
  • request correction of inaccurate data;
  • request deletion of your personal data;
  • request restriction of processing;
  • object to processing based on legitimate interests;
  • request data portability;
  • withdraw consent at any time where processing is based on consent.

You also have the right to lodge a complaint with your local data protection authority if you believe your personal data has been processed unlawfully.


8. Cookies

Our website uses cookies and similar technologies to:

  • ensure the website functions correctly;
  • remember your preferences;
  • analyse website traffic;
  • measure the effectiveness of advertising campaigns;
  • personalise marketing content.

Some cookies are essential for the operation of the website, while others are used only with your consent.

You can manage your cookie preferences through our cookie banner or your browser settings.


9. Analytics and Marketing Tools

We use the following services:

  • Google Analytics 4;
  • Meta Pixel;
  • Klaviyo.

These services help us understand website usage, improve customer experience, measure advertising performance and provide personalised marketing where permitted.


10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in applicable law, our business practices or the services we provide.

The latest version will always be available on our website, together with the date of the latest update.


11. Contact

If you have any questions regarding this Privacy Policy or wish to exercise your data protection rights, please contact us:

Dermz Laboratories Ltd.
1000 Great West Road, The Mille
Brentford, TW8 9DW
United Kingdom

Email: admin@agelxr.com